Your photographer shouldn't be a one night stand.
We’re living in such a time of accessibility and interconnectivity!
From movies and shows on demand through sites like Netflix, to grocery delivery and everything else through sites like Amazon, and even within the same day!
We are blessed to have our choice of options in nearly every area of modern life. Netflix or Hulu? Facebook or Twitter? Amazon or eBay? But what makes a purchase really meaningful? Is it purely the value of the service or item, or is it the experience that goes along with a good service or the usefulness of a purchased product?
The time of five photographers to choose from for your big day is long gone. To the contrary: we’re constantly bombarded by imagery every day, from constant Instagram and Facebook scrolling to the continual feed of advertisements, billboards, and instantaneous Snapchats.
It’s likely you’ve found tons of photographers who produce pictures that you like and, I’m sure, even more that just aren’t your style. This is only the first part of the process of finding someone to hire. Most people don’t just look for the highest rated movie in a genre and go with it - we like options! When we put it into context, choosing a photographer, more specifically a wedding photographer, is no different!
For a photographer, our goal shouldn’t be to just work the event and go home, it's a relational service provided amongst friends. The obvious end-goal of this, from a business perspective, is that we should want people to come back for family portraits, maternity pictures, newborn photos, etc. Not only because we need to make, and continue making a living, but because photography is relational and we should be looking for ways to grow with those who hire us so we can keep creating better, genuine and more accurate images for them.
On the opposite end, from a client's perspective, you should want to form a natural relationship with your photographer so that on the day of sessions, things come naturally. The photographer’s presence shouldn’t make you tense up or create photos that don't adequately encapsulate the moments that are happening.
“you should want to form a natural relationship with your photographer so that on the day of sessions, things come naturally”
Picture this, you're out to dinner with your other half. You lean across the table to kiss and *flash* - another guest at an opposite table snaps your photo. Well, this is awkward. Now you finish up dinner, leave the restaurant, and decide to go for a walk. Suddenly, you realize that the same person is following you and taking more pictures! Creep level: maximum.
We wouldn’t allow this - let alone pay for it - any other time, and yet, this could be you on your wedding day!
A marriage is built. Its foundation is the relationship it’s built on. Now, much like brick and mortar foundations, a relational foundation takes time and work to get right and prepare for the long course.
We invest all this time into a building and growing a relationship, so much that we want to tell the entire world “this is the perfect relationship for me!” ...and then we go and do the unimaginable: a one night stand. No, no, not like that, but with the photographer! We find some stranger, likely on the internet, sometimes don’t even meet them face to face beforehand, and then when we do meet up things are… kinda awkward. We've never done anything like this before. We trust them to do their job without any disruption. They hang out for a few hours, do the deed, then the next morning we wake up and they're gone, and now they're posting pictures of us on the internet.
How will these people capture what our lifelong commitment looks like without knowing anything about us, or who we are day to day?
Photography is all about storytelling. You want images that tell not just ANY story, but ones that reflect your relationship and tell YOUR story.